Public relations campaigns
External Communications Campaign by the Oxford-Lafayette Country Chamber of Commerce
A detailed, 73 page 8-step public relations campaign I created as my capstone project. It was designed to raise awareness for male eating disorders and was sponsored by the Oxford-Lafayette Country Chamber of Commerce. It includes primary research and a secondary research survey, communication tactics including news releases, a pitch letter, and a fact sheet, action tactics including detailed event descriptions, a detailed budget, timeline, and evaluation process.
Condensed 8-step public relations campaigns I created as class assignments. These campaigns outline tactics for the campaigns and include a news release.
Internal Relations Campaign for the University of Mississippi
Community Relations Campaign for Baptist Memorial Hospital
Other News Releases
Disclaimer: All campaigns and news releases were created as class assignments for my public relations specialization.